Privacy Policy

Updated: 02 January 2020

Privacy Policy

1. This privacy policy sets out how Afia's Food Limited uses and protects information that you give when you use this website.

2. We are committed to ensuring that your privacy is protected at all times. Any information that you provide will be handled in accordance with this privacy policy.

3. We may change this policy from time to time by updating this page and so you should check it regularly to ensure that you are happy with any changes.

4. Data we collect about you

We may collect the following information about you:

i) Your Name ii) Company Name iii) Telephone Number iv) Email Address v) Any postal addresses and delivery instructions vi) dietary requirements if applicable

This information will be taken from you at the time that you make a purchase through our online store or make contact with us through the contact us page on our online profile. This will help to setup your account and service you as a customer.

5. How we handle your data

We use this information for the following reasons:

i) Process any orders you make through our ecommerce platform ii) Improve our products and services iii) For marketing our products and services to you iv) For market research

We are committed to ensuring that the data you provide is handled securely and have put in place suitable physical, electronic and managerial processes to safeguard your information.

Under the principles of the Data Protection Act we would like to inform you that we hold a record of all the details we need for setting you up and servicing you as a customer. This includes special delivery instructions and dietary requirements if applicable. This information may also be used as a basis for sending you information we think will interest you.

Should you wish not to be included in this please tick the opt-out box at the point of ordering. However, we need the information on file to service you as a customer. If our records of your name, address, telephone number or any other special information are in any way inaccurate please let us know as we want to maintain up to date records.

6. Payment Details

We know that when you shop online, you want to know that your name, address, credit card details and any other information you give us is kept safe and secure, and we promise to do that. We do not give any of the data you give us to any third party. All credit card information is encrypted and even our staff cannot see all the details.

7. Cookies

Cookies are small files which are placed on your computer's hard drive. Cookies help this website to analyse traffic and visitors and help our site respond to you as an individual.

For your reassurance - A cookie can be thought of as your online ID card, which tells our website information about your order and user details. Cookies are not computer programs and can't read other information saved on your hard drive.

They cannot be used to spread viruses, or get a user's e-mail address etc. They only contain and transfer to the web site as much information as the users themselves have disclosed to that web site.

We use traffic log cookies to identify which pages are being used on our site and analyse visitor behaviour through statistics.

Cookies are used on this shopping site; we need them to process your order and assume that by placing an order you agree to the use of cookies.

While you have the right to accept or deny cookies as per the GDPR, we recommend that you allow cookies to be enabled so that we may provide a bespoke service to you by remembering all of your orders and dietary requirements. Not accepting cookies would mean that your information on the site is not saved ongoing.

If you wish to proceed with cookies disabled, you could phone us with your order on 0121 809 9001 or email We will send you an invoice with payment instruction to how to pay by bank transfer. With confirmation of full payment received your order will then be processed as would as if received as an online order.

8. Links to other websites

You may encounter a link to an external website page whilst visiting our online store or profile on this website. If the link is to a website that is operated by a third party, you should know that we have no control over that website and as such cannot be responsible for the protection and privacy of your data or information you provide whilst visiting the site.

9. Controlling your information

You may request details of personal information that we hold about you under the GDPR. A small fee will be payable. If you would like a copy of the information held on you, please contact us. You have the right to amend, modify, or delete any of your information as desired ongoing. You can do so by contacting our dedicated data protection officer on the following email address:

If you believe that any information, we hold about you is incorrect or incomplete then please write to or email us as soon as possible and we will promptly correct any information found to be incorrect.